Donations Pour to Aid ’10 Million Meals’ Drive

HH Sheikh Mohammed bin Rashid Al Maktoum

Within the first days of its launch, the 10 Million Meals Campaign attracted numerous donations from different segments of the society. Yusuff Ali M. A, chairman and MD of Abu Dhabi based Lulu Group, announced a donation of AED1 million to provide 125,000 meals to communities affected by the COVID-19 outbreak in the UAE, as part of the country’s biggest food distribution drive.

“Holy month of Ramadan is a time to ponder about the value of life and support the people in distress,” said Mr Ali. “The 10 Million Meals campaign is a right initiative at the right time launched by the wise leadership in the UAE. The entire Lulu group is behind the campaign to achieve its goals.”

The Hussain Sajwani – DAMAC Foundation also announced a million donation to provide 125,000 meals.

Hussain Sajwani, Founder and Chairman of DAMAC Properties, said: “it’s an honour for every entity and company to support the ’10 million meals’ campaign as it serves the noble cause of beating hunger. The campaign provides a basic life necessity that brings a sense of safety and reassurance to people facing the most uncertain times.”

The ’10 million meals’ campaign, launched on Sunday, enables individuals and institutions to make financial and in-kind donations towards providing meals or food parcels to low-income individuals and families across the country throughout the holy month of Ramadan.

Yusuff Ali MA, Chiarman & MD, Lulu Group

Sajwani added that involving all echelons of the UAE society from companies and institutions to the general public, promotes social solidarity and cohesion and provides means for everyone to lend a helping hand while they stay safe at home.

Al Shafar & Sons

Ali Abdulla Al Shafar made the donation with his sons to the UAE’s biggest food distribution campaign that aims to support those who lost their jobs or had pay cuts in the UAE amid the novel coronavirus pandemic.

In a statement, Al Shafar said the UAE’s leadership continues to cement the country’s position as a global model for humanitarian action through pioneering projects like the ’10 million meals’ campaign. “Launching a campaign to involve all segments of the society to help those affected against the global pandemic reflects the leadership’s quick and efficient approach in any crisis.” He added, “The best way to overcome any current crisis is through unity, and that’s what we see through the ’10 million meals’ campaign.”

Al Shafar noted that supporting the ’10 million meals’ campaign is “the simplest way financially capable individuals can return the favor to the land that continues to provide us with a prosperous life, no matter how small their contribution is. Standing in solidarity is our shield against any repercussions of the global pandemic.”

Union Co-op Care

The Union Coop announced the donation of AED1 million to provide 125,000 meals as part of the ’10 million meals’ campaign.

Hussain Sajwani, Founder and Chairman of DAMAC Properties

In a statement, Khalid Humaid bin Theban, Executive Chairman of the Union Cooperative said supporting the ’10 million meals’ campaign complements similar social programmes and initiatives that the hypermarket chain executes all year long. Every year, Union Coop allocates efforts to support vital sectors like healthcare, SMEs and people of determination. “The ’10 million meals’ campaign reflects the values of tolerance, coexistence and giving that we have always seen as integral part of the UAE.”

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai, announced on Sunday the launch of the ’10 million meals’ campaign to provide food support to families and individuals affected by the Covid-19 pandemic that left many facing unemployment and income reductions.

The campaign is led by his wife Her Highness Sheikha Hind bint Maktoum bin Juma Al Maktoum, Chairperson of the Board of Trustees of UAE Food Bank.

The overarching Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI) will oversee the ’10 million meals’ campaign in collaboration with the Social Solidarity Fund Against COVID-19.

Individuals and entities can make financial or in-kind donations to provide food assistance to people in need as part of the ’10 million meals’ campaign.

Donors can purchase a preferred number of meals online at www.10millionmeals.ae to be distributed to disadvantaged individuals and families across the country. They can also donate via SMS (Etisalat and Du) to numbers listed on the website.

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